Brand Moo Boards
To kickstart the brief, I have created three mood boards. First of all, I gathered images to sum up the brand Moo. It features their visual identity: logo, illustrations, photography, colour schemes and stickers. I really like their visual identity. The simplicity of the logo means I can use it in a variety of mediums. I am also particularly influenced by the photography to the point where I am considering doing something similar for my design. I really like the idea of creating something physically, or capturing something moving and photographing it in the style of Moo. In doing this, I ensure that i will use the colour palette provided.